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What Is Customer Segmentation: Examples, Models, and Tools

February 10, 2024

Categorizing clients into distinct groups based on various criteria leads to more tailored offers and communication strategies. CRM
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CRM Tools: Differences Between CRM and Marketing Automation

February 9, 2024

In this article we will clarify the nature and the utility of CRM and marketing automation in
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CRM Strategy: Do you know your customers well?

February 9, 2024

You are already used to consolidate your database by adding listings of contacts. But in order to be
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How CIOs Shape Customer Experience (CX)

February 8, 2024

CIOs have been laying the foundation for digital transformation for years, and now they need to lean in
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Keep a Close Eye on Your Leads with a CRM​

February 8, 2024

In this increasingly competitive economic environment, your daily priority is to generate enough leads and to convert them
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Tech Trends in The Retail Industry​

February 8, 2024

Learn more about how these technologies change CRM in retail and what it means for your business.​
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5 Good Reasons to Invest in a CRM System​

February 7, 2024

At a glance: Centralization of your data for a global vision Improved productivity Improved prioritizing Better alignment of

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How to Keep Your Sales Representatives Efficient?

February 6, 2024

You have decided to provide a Customer Relation Management tool to your sales team, but you are scared
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CRM Software: How to increase your clients’ fidelity

February 5, 2024

Effective strategies to build client loyalty using CRM software. Learn how customer relationship management creates lasting loyalty and
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Social Listening: a New Way of Listening to Your Clients and Improving Your Retention and Satisfaction Rate

February 3, 2024

In the age of social medias, of users generated content and digital footsteps, social listening became crucial.
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Why Marketing Automation is Important​

February 2, 2024

Automation is taking over many types of tools, from household appliance and energy consumption to cars. Marketing is
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Securing the Future of Credit Union Digital Transformation with Best Practices

February 1, 2024

Explore the future of credit union digital transformation with Mark Sievewright. Gain key strategies and innovation framework for
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