Turning Your Website into a Lead Generation Machine
ArticlesMarketing AutomationJanuary 12th 2018
Today’s buyers have the power to find and discover products at their convenience and direct their own paths to purchase. Buyers mainly do this online, which means that your website has become your most valuable marketing asset.
How to increase your retention rate and decrease your support expenses ?
ArticlesCRM BenefitsApril 3rd 2017
Whatever your business is, your priority is to find new ways to increase your turnover. But many companies focus on new customers without efficiently taking care about existing ones even if it’s less expensive.
A CRM solution is a database that support centralizing, securing and managing your customer related data. This type of software will help you to structure your business and to increase significantly your performance.
CRM Software: How to increase your clients’ fidelity
ArticlesCRM BenefitsFebruary 14th 2017
Since the 70’s, customer satisfaction is the core of all marketing strategies. Related to the quality or the value of the product, it has long been considered as an automatic factor of customer’s loyalty, with the idea that a happy customer is a captive customer.
You have decided to provide a Customer Relation Management tool to your sales team, but you are scared that it will not be accepted, or not be enjoyed at full capacity? Or even worse, that your sales representatives will waste their time to create tasks and reports?