Turning Your Website into a Lead Generation Machine
Today’s buyers have the power to find and discover products at their convenience and direct their own paths to purchase. Buyers mainly do this online, which means that your website has become your most valuable marketing asset.
Read moreCRM Tools: Differences Between CRM and Marketing Automation
In this article we will clarify the nature and the utility of CRM and marketing automation in order to differentiate CRM and marketing automation.
Read moreThe 7 golden rules of a successful CRM project
In order to increase your chances of success during your project, you better start thinking about how to implement a strategy.
Read moreCRM Dashboard – The Best Friend of Sales Teams
Figures are vital to secure the implementation of any project. They have many virtues: they allow you to anticipate, to pilot, or if needed, to change tack along the way while managing your business.
Read moreSocial Listening : a New Way of Listening to Your Clients and Improving Your Retention and Satisfaction Rate
In the age of social medias, of users generated content and digital footsteps, social listening became crucial.
Read moreHow to increase your retention rate and decrease your support expenses ?
Whatever your business is, your priority is to find new ways to increase your turnover. But many companies focus on new customers without efficiently taking care about existing ones even if it’s less expensive.
Read moreWhy Marketing Automation is Important
Automation is taking over many types of tools, from household appliance and energy consumption to cars. Marketing is also part of the industries being changed, for the best of your marketing projects.
Read moreHow to use social media to increase your customer’s satisfaction
Nowadays, the entrepreneur that created its start-up can use a major asset: to be known quickly and widely through social medias.
Read more5 Good Reasons to Invest in a CRM System
A CRM solution is a database that support centralizing, securing and managing your customer related data. This type of software will help you to structure your business and to increase significantly your performance.
Read moreCRM Software: How to increase your clients’ fidelity
Since the 70’s, customer satisfaction is the core of all marketing strategies. Related to the quality or the value of the product, it has long been considered as an automatic factor of customer’s loyalty, with the idea that a happy customer is a captive customer.
Read moreHow to Keep Your Sales Representatives Efficient?
You have decided to provide a Customer Relation Management tool to your sales team, but you are scared that it will not be accepted, or not be enjoyed at full capacity? Or even worse, that your sales representatives will waste their time to create tasks and reports?
Read moreThe Landing Page – A Powerful Tool to Convert Leads
The purpose of this article is to explain you the principle and the impact of including the landing pages in the process of creation and conversion of new leads.
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