An effective CRM system is an identifying characteristic of successful brands and businesses. Customer profile analysis and content personalization are the two leading factors in identifying customer needs and converting those needs into profitable sales.

However, besides the lack of user adoption in CRM tools, data entry is a tedious task that demands a great deal of time, which could otherwise be spent doing more valuable actions, such as increasing sales and business activities.

It’s no wonder that business professionals, such as reps, have a strong dislike for doing menial data entry, especially into their CRM systems, which can be rather time-consuming.

Listen to this webinar to learn more on our modern-day best practices to optimize efficiency, utilizing tools combining Machine Learning, AI technology, customer relationship management, with little staff, resources, and time.